{"title":"Baby Essentials","description":"","products":[{"product_id":"oh-cr-p-cradle-cap-flake-fixer-scalp-spray-scalp-mask-duo","title":"Oh Cr*p! Cradle Cap Flake Fixer Scalp Spray + Scalp Mask Duo","description":"\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0in; line-height: normal;\"\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eTake care of baby's dry scalp + help prevent future flakiness with Oh Cr*p! Cradle Cap Flake Fixer Scalp Spray + Scalp Mask Duo.  \u003c\/span\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eThe ultimate flake-fighting pair, this two-step set calms baby's skin thanks to soothing aloe and hypoallergenic moisturizers. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0in; line-height: normal;\"\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eStart with the Scalp Mask during bath time to soften flakes and clean baby's scalp. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0in; line-height: normal;\"\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eRinse off at the end of bath time and follow with Scalp Spray to hydrate + soothe the scalp while baby sleeps.\u003c\/span\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0in; line-height: normal;\"\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0in; line-height: normal;\"\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e\u003cstrong\u003eTEAM UP:\u003c\/strong\u003e To best treat + prevent flaky scalps, get moisture on lock with the Scalp Mask, follow with the FlakeFixer System, and finish by rehydrating with Scalp Spray.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0in; line-height: normal;\"\u003e \u003c\/p\u003e\n\u003ch3 style=\"margin-bottom: 0in; line-height: normal;\" class=\"MsoNormal\"\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eProduct Details\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0in; line-height: normal;\"\u003e \u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0in; line-height: normal;\"\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e\u003cstrong\u003eFLAKE OFF:\u003c\/strong\u003e Scalp Mask (Step 1) softens flakes while cleaning baby's scalp\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0in; line-height: normal;\"\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e\u003cstrong\u003eHYDRATE + PROTECT: \u003c\/strong\u003eScalp Spray (Step 3) hydrates the scalp to prevent dryness\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0in; line-height: normal;\"\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e\u003cstrong\u003eSAFE:\u003c\/strong\u003e Hypoallergenic + dermatologist tested\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"margin-bottom: 0in; line-height: normal;\"\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e\u003cstrong\u003eSKIN-SOOTHING: \u003c\/strong\u003eInfused with soothing aloe + calendula extract\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; line-height: 107%; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003e\u003cstrong\u003eGOOD STUFF ONLY:\u003c\/strong\u003e Free of phthalates, parabens, sulfates, synthetic fragrances, dyes, + formaldehyde\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; line-height: 107%; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003e\u003cstrong\u003eCONTENTS:\u003c\/strong\u003e 5 FL OZ\u003c\/span\u003e\u003c\/p\u003e","brand":"Frida Baby","offers":[{"title":"Default Title","offer_id":45832998060290,"sku":"100000043","price":20.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0739\/8771\/9426\/files\/hero_992x.progressive_75e0ab61-4141-4518-8114-310462967ad1.jpg?v=1738784131"},{"product_id":"breathefrida-vapor-bath-bombs","title":"BreatheFrida - Vapor Bath Bombs","description":"\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eWhen your kiddo's airways are more congested than the airport on Thanksgiving, throw a BreatheFrida Vapor Bath Bomb in the tub and breathe in soothing aromas! With eucalyptus and lavender oils, our Vapor Bath Bombs will help get you through cold \u0026amp; flu season. And hey, they work for adults, too!\u003c\/span\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 class=\"MsoNormal\" style=\"margin-bottom: 0in; line-height: normal;\"\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eProduct Details\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp style=\"margin-bottom: 0in; line-height: normal;\" class=\"MsoNormal\"\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e\u003cstrong\u003eSICK DAY RELIEF\u003c\/strong\u003e: Soothing bath vapors for sick day comfort to help toddlers keep calm and breathe on.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e\u003cstrong\u003eSOOTHING ESSENTIAL OILS:\u003c\/strong\u003e Formulation with eucalyptus and lavender oils helps little ones keep calm and breathe on.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e\u003cstrong\u003eBATH TIME FUN\u003c\/strong\u003e: Beat sick day blues with fizzing fun during bath time.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e\u003cstrong\u003eBATHTUB USE: \u003c\/strong\u003eUse one Vapor Bath Bomb at a time in bathtub; takes 6-8 minutes to dissolve.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; line-height: 107%; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003e\u003cstrong\u003eRECOMMENDED\u003c\/strong\u003e: For 2+ Years\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; line-height: 107%; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e\u003cstrong\u003eINCLUDES\u003c\/strong\u003e: 3 Bath Bombs (1.5 oz each)\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Frida Baby","offers":[{"title":"Default Title","offer_id":45884153069826,"sku":"100000055","price":9.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0739\/8771\/9426\/files\/VaporBath_Bombs_1.webp?v=1740153376"},{"product_id":"nosefrida-saline-snot-spray","title":"NoseFrida - Saline Snot Spray","description":"\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; line-height: 107%; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003eNoseFrida Saline Snot Spray is the all-natural, simple saline solution. And by simple we mean two ingredients - sea salt and water - that's all! \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; line-height: 107%; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003eThe gentle formulation moisturizes nasal passages allowing for seamless snotsucking when used with the NoseFrida Nasal Aspirator. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; line-height: 107%; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003eOur small applicator tip is specially designed for the tiniest of tots. Go ahead and spray away - use as often as needed without any harmful side effects!\u003c\/span\u003e\u003c\/p\u003e","brand":"Frida Baby","offers":[{"title":"Default Title","offer_id":45884228993282,"sku":"500000026","price":6.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0739\/8771\/9426\/files\/202307FBDigitalShelfSalineSprayv3copy_992x.progressive_47233941-a3ef-4cdb-a007-3352d11efc11.webp?v=1740155107"},{"product_id":"control-the-flow-rinser","title":"Control the Flow Rinser","description":"\u003cp\u003eRinsing the day off of your little one is about to get a whole lot easier thanks to this easy-flow bath rinse cup. Get two ways to pour with the Control The Flow Rinser - a gentle rain shower for newborns, or a waterfall for toddlers, keeping water out of their eyes + ears for a quick, painless soap and shampoo rinse. Just fill + wash away dirt off their shoulders.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eProduct Details\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eCLEAR EYES + EARS: \u003c\/strong\u003eTwo ways to rinse that always keeps eyes + ears protected\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDUAL POUR: \u003c\/strong\u003eRainshower for newborns or waterfall for toddlers\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBIG PITCHER ENERGY: \u003c\/strong\u003ePitcher holds 24 ounces of water for lots of rinse in one pour\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e2 GRIPS IN 1:\u003c\/strong\u003e Pour using the handle or ergonomic grip\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTEAM UP:\u003c\/strong\u003e Use with the full Bath Time collection by Frida Baby\u003c\/p\u003e","brand":"Frida Baby","offers":[{"title":"Default Title","offer_id":45884232761602,"sku":"100001009","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0739\/8771\/9426\/files\/FB_Digital_Rinser_thumbnail6_992x.progressive_afa1f3d7-5773-4ad0-8350-aeec088c4f0b.webp?v=1740155318"},{"product_id":"paci-weaning-system","title":"Paci Weaning System","description":"\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eDentists recommend kicking the paci habit by the time baby is 12 months old.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eWe've got the weaning process down to a science (literally!) with this 5-step system to ditch the pacifier for good. Each paci is progressively shorter - and less satisfying - so baby gives that binky the boot. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eNo kitchen scissors required!\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eProduct Details\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e\u003cstrong\u003e5 STEP SYSTEM\u003c\/strong\u003e: Gradually reduces sucking satisfaction to wean from orthodontic nipple only.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e\u003cstrong\u003eDENTIST DESIGNED\u003c\/strong\u003e: Invented by a pediatric dentist.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e\u003cstrong\u003eBOOT THE BINKY\u003c\/strong\u003e: Most effective on kiddos under 12 months.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; line-height: 107%; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003e\u003cstrong\u003eBPA-FREE\u003c\/strong\u003e: Latex-free and BPA-free. Silicone nipples.\u003c\/span\u003e\u003c\/p\u003e","brand":"Frida Baby","offers":[{"title":"Default Title","offer_id":45884237775106,"sku":"100000066","price":20.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0739\/8771\/9426\/files\/10_29_Fridababy26156_hero_notab_smaller_992x.progressive_1169161d-f2b4-48f2-bc3c-2a7c3758f8cb.webp?v=1740155481"},{"product_id":"3-in-1-air-purifier","title":"3-in-1 Air Purifier","description":"\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eNeed to clear the air? Filter out the bad stuff while lulling your little one to sleep with the 3-in-1 Air Purifier + Sound Machine + Nightlight. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eRemove dust mites, mold spores and air pollution thanks to the easy-change HEPA air filter. Choose from two sleepy sound options, three fan speeds and four nightlight colors to create the perfect ambiance for your kiddo to fall asleep.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eSimply plug in and breathe easy.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 class=\"MsoNormal\" style=\"margin-bottom: 0in; line-height: normal;\"\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eProduct Details\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e\u003cstrong\u003eHEPA FILTER\u003c\/strong\u003e: Removes mold spores, pollen, smoke, odors + pollution from the air\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e\u003cstrong\u003eLONG-LASTING\u003c\/strong\u003e: Easy-change air filter lasts for 90 days\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e\u003cstrong\u003eSLEEPY SOUNDS\u003c\/strong\u003e: Choose from two white noise options to help little ones fall asleep\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e\u003cstrong\u003eADJUSTABLE FAN\u003c\/strong\u003e: Choose from three fan speeds with an auto-off timer\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; line-height: 107%; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003e\u003cstrong\u003eCOLOR NIGHTLIGHT\u003c\/strong\u003e: Pick from four nightlight color options to set the mood at bedtime\u003c\/span\u003e\u003c\/p\u003e","brand":"Frida Baby","offers":[{"title":"Default Title","offer_id":45884249637122,"sku":"","price":59.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0739\/8771\/9426\/files\/FB_Purifier_v1_1_992x.progressive_450e6642-3474-49c8-9bb1-cad0a7f36560.webp?v=1740155826"},{"product_id":"baby-basics-kit-youll-actually-use","title":"Baby Basics Kit","description":"\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eWhether you've got a baby at home or a baby shower on the schedule, the Baby Basics Kit is the bringing-up-baby must-have.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eBust stubborn boogers, free trapped farts, cut those claws, and kick cradle cap to the curb with the ingenious tools inside! \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eBasically, the Baby Basics Kit has everything a parent needs to keep baby healthy + clean from head to toes.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e\u003cstrong\u003eRECOMMENDED: \u003c\/strong\u003eFor 0+ Months\u003c\/span\u003e\u003c\/p\u003e","brand":"Frida Baby","offers":[{"title":"Default Title","offer_id":45885062807810,"sku":"500000662","price":39.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0739\/8771\/9426\/files\/02_09_Fridababy17674-done_copy_218676fb-7641-42e6-ae72-6f40865de041.webp?v=1740174822"},{"product_id":"nailfrida-the-snipperclipper-set","title":"NailFrida - SnipperClipper Set","description":"\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; line-height: 107%; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003eTackle all of your trimming troubles without nicking baby's sensitive skin with the NailFrida SnipperClipper Set. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; line-height: 107%; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003eSee what you're snipping through the safety spyhole and nail that mani\/pedi every time. \u003c\/span\u003e\u003cspan style=\"font-size: 12.0pt; line-height: 107%; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003eNailFrida's specially curved blades mimic the shape of a baby scissor and are uniquely designed for smooth and silent snipping. \u003c\/span\u003e\u003cspan style=\"font-size: 12.0pt; line-height: 107%; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003eSmooth sharp corners with the curved S-file that's shaped just for baby - a must for newborn care.\u003c\/span\u003e\u003c\/p\u003e","brand":"Frida Baby","offers":[{"title":"Default Title","offer_id":45885067559170,"sku":"100001857","price":13.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0739\/8771\/9426\/files\/1_ca443495-031e-4678-adc5-435eacfe1daa.webp?v=1740174938"},{"product_id":"breathefrida-the-boogerwiper-nose-chest-wipes","title":"BreatheFrida - BoogerWiper Nose + Chest Wipes","description":"\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; 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mso-font-kerning: 0pt; mso-ligatures: none; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003eProduct Details\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003ePeppermint + Eucalyptus to Provide a Soothing Sensation\u003c\/p\u003e\n\u003cp\u003eChamomile + Aloe + Vitamin B to Provide Cooling Relief\u003c\/p\u003e\n\u003cp\u003e100% Cotton Fibers\u003c\/p\u003e","brand":"Frida Baby","offers":[{"title":"Default Title","offer_id":45885088760066,"sku":"100000036","price":5.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0739\/8771\/9426\/files\/Fridababy_breatheFrida_30-count-front-box_01-mock-2_011018_a7be9edf-0be8-41b4-8732-17d69cc4597a.webp?v=1740176174"},{"product_id":"nosefrida-the-snotsucker-travel-case","title":"NoseFrida - Snotsucker + Travel Case","description":"\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eMake sure your Snotsucker is always ready to boogie with the NoseFrida Case + Refills. It comes stocked with fresh filters and extra mouthpieces for your NoseFrida nasal aspirator, so you and your copilot can suck snot without swapping spit. \u003c\/span\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eAfter you're done clearing your baby's nose with parent-powered suction, use the bristle cleaning brush to show snot the door. \u003c\/span\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eThen store everything in the keep-clean case so you can avoid kinked tubes and missing parts. NoseFrida snot included!\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 class=\"MsoNormal\" style=\"margin-bottom: 0in; line-height: normal;\"\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eProduct Details\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e\u003cstrong\u003eNOSEFRIDA ESSENTIALS\u003c\/strong\u003e: All the must-haves for NoseFrida the Snotsucker, the trusted solution for clearing your baby or toddler's stuffy nose so they can breathe easier (NoseFrida sold separately).\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e\u003cstrong\u003eHYGIENIC\u003c\/strong\u003e: Disposable filters are clinically proven to prevent the transfer of snot and germs when clearing stuffy noses. 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Designed to be safe and effective, the Windi cannot harm your baby if used as instructed. Most pediatric professionals are familiar with the method of using a rectal thermometer to relieve gas and colic. The Windi is designed specifically for this purpose. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eThe soft, pliable, hollow tube features a rounded tip that is long enough to reach past the muscle that prevents the release of the gas, and also has a stopper to prevent an insertion too far. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003eEach package contains 10 disposable Windis.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e\u003cstrong\u003eProduct Details\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e\u003cstrong\u003eINVENTED BY A PEDIATRIC GASTROENTEROLOGIST\u003c\/strong\u003e: A hollow tube that safely, naturally, and instantly relieves gas and calms colic.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e\u003cstrong\u003eDESIGNED FOR YOUR BABY'S BOTTOM\u003c\/strong\u003e: The Windi is long enough to reach past the muscle that traps the gas and stimulates the sphincter, but has a stopper so you can't go too far.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e\u003cstrong\u003eALL NATURAL GAS \u0026amp; COLIC RELIEF\u003c\/strong\u003e: No drops or ingestible needed, making the Windi a great alternative.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e\u003cstrong\u003eSAFE + SANITARY\u003c\/strong\u003e: BPA + Latex-Free.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none;\"\u003e\u003cstrong\u003e10 PACK\u003c\/strong\u003e: Single-use gas relief tubes\u003c\/span\u003e\u003c\/p\u003e","brand":"Frida Baby","offers":[{"title":"Default Title","offer_id":45885097148674,"sku":"500000007","price":12.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0739\/8771\/9426\/files\/851877006844.webp?v=1740176482"},{"product_id":"dermafrida-the-flakefixer","title":"DermaFrida - FlakeFixer","description":"\u003cp\u003e\u003cspan style=\"font-size: 12.0pt; line-height: 107%; font-family: 'Segoe UI',sans-serif; mso-fareast-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-ligatures: none; mso-ansi-language: EN-US; mso-fareast-language: EN-US; mso-bidi-language: AR-SA;\"\u003eDid you know that almost 70% of babies end up with crusty cradle cap? 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This is the motherload of postpartum must-haves, from first contractions to first post-baby toilet trip. 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